Some days…
I don’t want to write a blog.
I don’t want to edit another video.
I don’t want to hit “Go Live.”
I just want to sit on the couch, play a game, and not think about:
- Analytics
- Affiliate links
- Google rankings
- Or whether this week’s content is “good enough.”
And the more I think about it…
The more I think that’s normal.
The Motivation Myth
When people picture someone building a business, they imagine this person who’s constantly motivated.
That’s never been my experience.
Some days I wake up excited to write.
Other days, I stare at my computer, wondering if anyone will ever read what I’m about to publish.
I’ve learned that motivation is a terrible thing to depend on because it comes and goes.
Showing up consistently truly matters.
Check out One Year of ChannlerG: What I Got Wrong & Why I’m Still Here
I Don’t Always Feel Creative
One of the biggest surprises since starting ChannlerG is realizing that creativity isn’t always this magical feeling.
- Sometimes it’s just work.
- Sometimes the blog idea doesn’t come easily.
- Sometimes I rewrite the same paragraph five times.
- Sometimes I look at a finished article and think, “Is this even worth posting?”
I’ve also learned that those thoughts usually disappear the moment I hit Publish.
What Gets Me Moving Anyway
When I don’t feel like creating, I try to stop thinking about the entire website.
Instead, I ask myself one simple question:
“What’s the next brick?”
- Not the next hundred blogs.
- Not the next milestone.
Just the next brick.
- Maybe that’s writing 500 words
- Maybe it’s updating an older article
- Maybe it’s making one short video
Progress doesn’t always have to be huge.
It just has to exist.
More on this in 9 Months in,,, And This Still Isn’t Working (Or Is It)
Future Me Is Counting on Today Me
One thing I remind myself is that the version of me six months from now will either be thankful…
or frustrated.
He’ll either have another article working for him in Google…
or he’ll have another excuse for why he skipped today.
That perspective usually gets me moving.
Not because I suddenly become motivated…
Because I don’t want to let future me down.
The Funny Part
Almost every time I don’t feel like creating…
I end up enjoying it once I start.
It’s getting started that’s hard.
Not doing the work.
Kind of like going to the gym.
Or mowing the yard.
Or loading up a game you’ve been putting off.
The anticipation is usually worse than the task itself.
Just make sure you’re Avoiding Burnout While Building a Brand (Protecting Your Mental Health)
If You’re Building Something Too…
Maybe your thing isn’t a blog.
- Maybe it’s a business
- A YouTube channel
- A side hustle
- Or something completely different
You’re going to have days when you don’t feel like doing it.
Don’t wait for motivation to magically show up.
Do ONE small thing.
- Send the email
- Write one paragraph
- Film one video
- Publish one post
Small steps have a funny way of becoming big results when you repeat them long enough.
Final Thoughts
I still have days when I’d rather play games than write about them.
I still question whether I’m doing enough.
I still wonder if this whole thing is going to work.
But I’ve stopped expecting myself to feel motivated every day.
Now I just try to keep showing up.
Because if ChannlerG has taught me anything so far, it’s this:
The people who succeed aren’t always the most talented.
They’re usually the ones who kept building on the days they didn’t feel like it.